Friday, March 5, 2010

In Fashion, Nepotism Can Work

Jasmine Al Fayed, daughter of Harrods owner Mohamed Al Fayed, faced a ton of criticism when she opened her store in the Harrods fashion department back in 2003.
A lot of critics thought her decision to do a one year apprenticeship in the Harrods sewing room rather than completing her degree at the London College of Fashion was just plain silly.

Then came the inevitable accusations of nepotism.....and that terrible label that still follows her today: Daddy's Little Girl.

Here we are in 2010 and she's totally proven her critics wrong.  (don't you love when that happens?)
Her line, Jasmine Di Milo is regularly seen on the Red Carpet and what's even better?  Her collections are always chic, creative and wearable.  Very wearable.  I want EVERYTHING in her A/W 2010 collection:

This collection is called The Puzzle Factory. 

This gown is gorgeous...

Looks like the Romper is sticking around for Fall

I want this entire outfit

Ok, so the cut-out dress isn't reinventing the wheel but she knows her customer

This is my fave. 

You can find her collection on her website (check out her Spring 2010 lineup):

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